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Shaping up for retail

The Green Velvet Lawn Seed range was already well established as a professional product. Here’s how we helped Barenbrug repackage that quality and expertise for the home audience.

Green Velvet Lawn Seed All Rounder pouch
Retail Packaging for Green Velvet Lawn Seed cartons

We created a house style for the cartons and pouches and a fresh new look that would be suitable for retail packaging. The distinctive result gives the range an edge in the competitive environment of store shelves.

Retail packaging for Green Velvet Lawn Seed Pouches

Lawn silhouettes are the signature for each mixture which play an important part in the brand identity. And also across Green Velvet marketing.