Brand illustration

When Just a Soap needed a rebrand we brought out the bubbliness of the business with a bit of brand personality. Using a soap-related detail in the logo and a calm, natural colour palette, it reflected the relaxing nature of the product. And through illustration we created a unique marketing tool!

Bubbles from Just A Soap branding
Just a Soap logo design
Just a Soap stationery design

A character was created to bring out the friendly nature of the business. She became a means of delivering advice and news on soap-making.

Meet Sophie.

Just a Soap mascot Sophie

Promotions are offered all year round. So we made sure Sophie was always dressed for the occasion. This helped to keep the website content fresh. Whatever the weather…

Sophie in spring illustration
Sophie in summer
Sophie in autumn
Sophie in winter

And whatever the occasion, we were able to bring it to life…

Soap-making illustration
Soap-making birthday illustration

Could illustration be a unique marketing tool for your business? We’ve got pencils at the ready!